Thursday, June 21, 2012

Email Confirmation - track your emails

When you send out an email, it is impossible to know if it has been opened by the recipient unless you have some sort of software that tracks and monitors whether the email has not only been received, but also opened at the other end.

Many email programs and web-based email solutions have a read receipt option, however this usually only indicates whether the email reached the inbox of the other person. This basic reporting is of little use, as the receipt will still indicate a positive result even if the recipient simply deleted the email without opening it.

More advanced email confirmation is required if you are serious about knowing what happens to your emails once you hit the send button. By default you can not track this within Gmail or any other popular email service or application. It takes a third party tool or extension to provide this functionality.

There are now developers who create very specific extensions for browsers and email programs. This small add-on is able to provide you with the ability to track the emails you send out through Gmail. One of the best ways that email tracking can provide a 100% read certainty rate, is to simply transform the entire email into an image. 

Once this is done automatically, the recipient is simply asked to download the image when they open the email. The result is a confirmation that the email has been opened. This method is foolproof and gives you complete accuracy. Unlike other forms of email tracking, there is no room for false positives.

If you use a desktop email application like Microsoft Outlook, you can also access add-on programs that provide the same functionality as a browser extension. When you compose your email, if you wish to add the email confirmation tracking to it, simply select that option and click Send. There's no technical knowledge needed, and it does not add any extra time or effort to your email composition.

The benefits however, are huge: find out just how many of your emails are being read. It may be surprising to know that many people delete emails without opening them, or simply ignore emails completely. Without an email confirmation add-on to your web browser or desktop email software, it is impossible to know where your emails end up, and whether the recipient has taken the time to read it. These statistics are not only valuable for individuals, but also company's and organizations which rely on email communication for receipts, invoices and correspondence.

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